By Jim J Francis I was teaching a business workshop recently, and someone asked, If you had a limited budget for marketing what would you do? Well, I have as an entrepreneur had a limited budget a few dozen times, and the following strategies have always served me well. They WORK! 1. Write articles about… [Continue Reading]
How to Advertise Your Business Offline With Local Print Media
October 7, 2011 By Leave a Comment
By Ray Hewitt With the Internet marketing craze going on today, you may be one of those business owners trying to figure out how to advertise your business offline. After all, if you could recapture the art of advertising your business offline, you would have a definite competitive advantage over others in your industry who… [Continue Reading]
Creating an advertising plan
June 10, 2011 By Leave a Comment
by Sara Rizk Advertising is a popular marketing practice used by many businesses, however it can also be one of the least efficient. It is regarded as an art form by too many people, especially those in the creative industries, when, in fact, it’s more of a science with plenty of rules to adhere to.… [Continue Reading]
Low Cost Niche Advertising
August 12, 2010 By
If your advertising budget is tight, niche advertising is the way to go. A niche, simply put is a focused sub group of a larger group or market. For example, the large market may be moms, and this group can be broken down into more focused subgroups such as moms of girls, moms of boys,… [Continue Reading]
Know Your Target Market
August 12, 2010 By
Defining Your Target Market Equals Success Often times the first thing a business owner thinks is that they need to appeal to a wide market in order to see success in their business. Actually that’s going to end up having the opposite effect. You will find that by limiting your market you will reach a… [Continue Reading]
Work at Home Advertising: Is Your Website Ready?
August 12, 2010 By
Have you looked at your website lately? I mean really looked at it, not from the whole “this is my baby and I’ve poured my whole entire self into it” point of view, but looked at it from the casual website visitors’ point of view? Well, now is the time to take that good look,… [Continue Reading]
